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Barco signs on as a USAV Preferred Manufacturer Partner to expand marketing of ProAV solutions in North America
Posted on Monday, June 16, 2014
Rancho Cordova, CA USA – 16 June 2014 – Barco, a leader in visualization and collaboration solutions, has joined USAV’s Preferred Manufacturer Partner (PMP) program as its latest outstanding ProAV supplier. Under the arrangement, Barco will gain access to a nationwide network of more than 40 integrators, serving as a preferred supplier of business projection, presentation/collaboration, digital signage, and networked visualization solutions for use in many applications throughout the enterprise.

Reaching across the network with integrated ProAV solutions
The new agreement between USAV, the leading ProAV integrator association, and Barco offers significant mutual benefits.  As a USAV PMP, Barco will now be plugged into a network of integrators who can specify Barco products in their solutions to meet a variety of ProAV needs in all types of businesses, government entities, educational institutions, houses of worship, healthcare organizations, and entertainment venues. From digital lobby signage and artwork, to high-performance projectors for auditoriums, to a meeting room collaboration system, Barco will offer a wide variety of solutions for deployment across many departments in USAV clients’ organizations.

High-quality and preferred pricing offer a competitive advantage
“We’ve developed a team of world-class manufacturer partners whose products offer the perfect blend of innovation, quality and reliability. Using a highly selective process, we have brought in companies that we feel provide best-in-class products for our integrators to use in designing and building successful ProAV solutions,” comment Chris Whitley, USAV Founder & CFO. “The addition of Barco to our PMP lineup provides our members access to new products and support which we are very excited about.”

Robust products backed by dedicated marketing, training and support
In return, USAV members will enjoy many benefits offered in the Barco Connect! Program. The program provides a robust marketing, sales and training infrastructure to help integrators capitalize on their investment in Barco solutions.

“We appreciate the opportunity to partner with USAV and look forward to leveraging the vast wealth of sales initiatives available through this win-win association with its network of ProAV integrators,” comments Scott Stremple, Vice President Account Sales – Entertainment & Corporate for Barco North America.  “Our comprehensive marketing and training support program will also go a long way toward helping ensure our mutual success.”