We did some research into the experiences of presenting amongst employees who run, present or attend meetings in the UK, US, France and Germany. The insight was interesting in showing just how important presenting was to them. 6 in 10 (59%) said presenting had helped them build a personal reputation, 45% were able to win new business, whilst 48% felt presenting boosted the profile of an organisation.
Despite the successes associated with presenting, only 30% said that presentation training was offered to all employees within their organisation. This is also reflected in smaller organisations (50-249 employees) who are 60% less likely to offer presenting training than larger organisations and presenting skills are not deemed as most important.
So are these organisations missing a trick? Out of the employees we surveyed that had received presentation training, 65% found it to be useful and an opportunity to avoid some of the commonly cited pitfalls of presenting. 32% felt that running out of time and coming across nervous or anxious (24%) was a problem, whilst others felt showing too much content on screen was a common mistake.
As delivering presentations continues to be crucial to the success of doing business, more employers need to recognise the benefits of being prepared and presenting well. This means empowering their employees with the right training to be able to present to win.
Interested? Find out more on www.barco.com/present2win.
