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Cross Pointe Church Turns Old Missile Factory Into State-of-the-Art Worship Facility With Help From Shure
Posted on Tuesday, August 4, 2015

Church Campus Relies on Shure Axient®, ULX-D®, and PSM®1000

Niles, IL, Aug. 4, 2015Cross Pointe Church in Duluth, Ga., was once home to a guided missile factory where the construction of the Hellfire anti-tank missile and assembly lines for 500-pound bomb fuses could be found. When Cross Pointe took over the facilities in 2003, it underwent a major renovation project to suit the needs of its dynamic and growing church. By 2015, the former warehouse and bomb fuse assembly line had become a worship center with student and children’s areas as well as offices that welcomes thousands of people to Sunday services. All campus buildings had been constructed and remodeled to serve the unique worship needs of Cross Pointe, but one issue still remained—the existing audio gear caused unexpected dropouts during worship services due to a crowded RF environment.

To address audio issues, Alfred Burgess, pastor of worship and creative arts at Cross Pointe, set out to find replacement equipment.  Being situated near the Arena at Gwinnett Center—home to ECHL hockey games, concerts, conventions, and more—and Georgia’s Interstate 85, the church campus was not an ideal location for wireless microphones. Burgess tapped the expertise of Technical Innovation, an A/V systems designer and integrator, and after receiving a demo of the Shure Axient® Wireless Management Network, he knew the solution was exactly what Cross Pointe needed. Axient systems were installed, with the gear list featuring the AXT610, AXT400, AXT100, AXT 900, and the AXT600 Axient Spectrum Manager. Since the Axient installation, audio for Cross Pointe services has been flawless.

“When we prepped for the first Sunday service when Axient was going to be used, we tested the equipment by trying to cause interference,” said Burgess. “Despite us wreaking havoc with the frequencies selected, the Axient signal stayed as solid as can be, moving to a clean, compatible frequency automatically. It did everything it was supposed to do, and we’ve had no issues whatsoever, which is incredible given how much RF we have in our unique area.”